Latest job

I've already posted this in my tearsheets blog but I wanted to talk about it here too. I have just finished a job which was really fun to do. Ingarden is a website selling modern garden furniture and the client wanted a promotional postcard to send out with purchases. She didn't need a straightforward shot of her furniture - she had those already - but was after something a little more abstract. The brief was to produce an image that gave a taste of the garden and the products but would also be something that her client would want to keep hold of because it looked good too. Out came the Rolleicord and fuji NPH and after a couple of photography sessions we all agreed that this image said it best. It's a bit risky taking on briefs that include the word 'arty', everyone had a different sense of what that means, but it was really fun to work with someone didn't want 'normal' and I'm very pleased with the result.
Ingarden - modern outdoor living